JAMMU, Jun 12: BJP OBC Morcha intensified its ongoing Swachhta Pakhwada 2026 campaign by organizing a series of cleanliness drives across various districts of Jammu and Kashmir, including Kupwara, Jammu North, Udhampur, Ramnagar and Basohli, reaffirming its commitment to the vision of a clean and healthy India.
The cleanliness programmes were conducted under the supervision of district and state office-bearers of the Morcha and witnessed enthusiastic participation from party workers, local residents and community members.
At Kupwara, the drive was held at Eid Gah Darul Uloom Islamia in Tarthpora village of Handwara constituency, where volunteers cleaned the premises and surrounding areas. In Jammu North, a cleanliness campaign was organized at Baba Sehaj Nath Temple, Purkhoo, under the leadership of District President Shamsher Kumar Prajapati. Several party leaders and workers actively participated in the programme.
A similar drive was carried out at Narsing Mandir near Higher Secondary School, Salmerhi, Udhampur, where State Vice President Suresh Salgotra, State Secretary Ashok Kumar Salgotra and other Morcha leaders joined local volunteers in the cleanliness campaign.
In Ramnagar, the programme was organized at Narsing Mandir and adjoining areas of Kathil Kanju village under the leadership of Mandal President Raghubir Abrol. Likewise, BJP OBC Morcha workers in Basohli undertook a cleanliness drive at Varun Nagri Ujh Pull, Mandli, under the banner of BJP OBC Morcha Pahari Zila Basohli-Bani-Billawar.
During the drives, volunteers cleaned temples, public spaces and surrounding areas using sanitation tools and ensured proper disposal of waste. Participants also interacted with local residents and spread awareness about cleanliness, environmental conservation and the importance of public participation in maintaining hygienic surroundings.
Speaking on the occasion, BJP OBC Morcha J&K President Braham Jyot Satti appreciated the efforts of all district and mandal teams for actively contributing to the Swachhta Pakhwada campaign.
“Cleanliness is not merely a government programme but a people’s movement that requires continuous public participation. Under the visionary leadership of Prime Minister Narendra Modi, the Swachh Bharat Mission has transformed cleanliness into a national responsibility and social commitment,” Satti said.
He urged citizens, particularly the youth, to adopt cleanliness as a way of life and contribute towards building a cleaner, healthier and environmentally conscious society. He reiterated that BJP OBC Morcha would continue organizing awareness and cleanliness campaigns across Jammu and Kashmir to strengthen the objectives of the Swachh Bharat Mission.