JAMMU, Aug 10: BJP leaders from Jammu & Kashmir, including Ajay Pargal, State Executive Member, BJP J&K; Advocate Ishant Gupta, State Executive Member, BJP J&K; and Advocate Varun Gupta, State Executive Member, BJYM J&K, met Amit Malviya, National Head of BJP IT Department, in New Delhi.
The meeting focused on understanding Gen Z engagement on social media and strengthening political narratives across digital platforms. Discussions were held on improving outreach, creating impactful content, and enhancing the party’s presence among youth.
Amit Malviya appreciated the inputs shared by the delegation and emphasized the importance of effective digital communication in today’s political landscape.